Optimizing your website’s SEO is essential, but you might not realize that naming images also counts. You’re potentially missing out on many SEO enhancement opportunities. Even captions under images can greatly impact SEO.
You want to use keywords in the image names to boost SEO. Doing so increases natural traffic from Google image searches and raises your website’s place in SEO rankings. You need to use clear, correct phrasing to achieve this.
This guide will show you some essential naming conventions to boost your SEO. Make sure to keep reading if you want to learn more.
Optimizing the names on your website’s images can come with plenty of benefits. It can take a lot of time, but the results are well worth it. Here are all the reasons why images are essential for SEO:
Before you start renaming all of the images on your website, you’ll want to know the best SEO practices for doing so. Otherwise, you could accidentally harm your SEO instead. Here’s what you should know while naming all of your images.
You’ll want to ensure you use the keywords you identified for the article content. You should name the images using keywords when you save them, then add captions under them when you have them on your website.
For example, “best SEO practices for naming images” would be a keyword in this article. We can apply it to images to get all of the above benefits.
However, it’s also very important that you don’t keyword stuff on your website. Google wants to offer users a good experience, so they won’t increase your ranking if they notice keyword stuffing.
People using screen readers struggle navigating images and websites when the alt text contains random keywords that don’t provide context or information.
If you use your keywords properly, Google will reward you with better SEO rankings. Keeping the user’s experience in mind will help you make great content and name your images appropriately.
Many people forget about the user’s experience when working on their SEO. If you only design for search engines, it will hurt your SEO.
Google recommends that you do the following when naming your images:
Next, you’ll want to identify all of your SEO-naming opportunities, including:
It can take a while to make adding your keywords to these areas a habit. You’ll want to learn how to accurately use each of these SEO-naming opportunities to increase your site’s value to the users.
You’ll want to learn how to properly name your images for SEO. Here’s what you can do.
Images only there for decoration don’t need to follow this naming practice. However, it’s always a good idea, just in case Google recognizes the image as something more relevant to your written content.
Alt text is very important to include on your website. It makes it much more accessible and can even boost your SEO.
You don’t want to make it too long; clear and concise is best. You also don’t need to remove the stop words when making titles for your alt text. It should look something like this: “Optimize Image for SEO Step 1”
Optimizing the names on your images for SEO can take a lot of time and dedication. However, you’re sure to receive boosts in traffic when you do it. Visitors to your site will appreciate the added accessibility.