Table of Contents
ToggleInternal links are built by including hyperlinks on pages on your own site that link to other pages that are also on your own site. These are essential because they allow search engines to recognize which of your pages you view as the most important and rank them accordingly.
In the rest of the article, we are going to learn what exactly an internal link is, which pages it should cover and how they should be structured, the difference between internal linking and external linking, and 6 types of internal links that are actually not beneficial for SEO so that you can avoid them.
In a structural sense, an internal link is built up of all of the same parts that most other hyperlinks are. What defines an internal link as such is that it sends users who click on it to a different page on the same site.
Because much of your backlink profile from external sites can be concentrated on a small number of pages, maybe with the plurality of it to your main page, you will need internal links to let search engines know both to crawl these other pages and to transfer some authority to them so that they can rank in search results on their own.
Internal links should cover every page on your site that you want to potentially receive organic traffic to. For many sites, this will typically mean every page that exists. Remember that if a page is not accessible from elsewhere in the site and there are no backlinks to it, search engines have no way of finding it.
One of the most optimal ways to structure your internal links is to use a pyramid shape. What this means is that your main page, which is usually the one with the most authority, links out to a small number of highly important pages, which link out to a small number of moderately important pages each, and so on.
This is only one structure of many, but it is a good way to stop link authority from diluting too much or not being properly focused on your most important pages.
Internal links only link to other pages within your own site whereas external links link to other sites. Internal links are significantly more important for SEO and are in fact crucial to it. A site can live without external links, but it will not be able to rank at its best without internal links.
Not every single internal link is useful for SEO purposes. Let us look at a list of 6 situations where the internal links will not provide you the bump in search engine ranking position that you want.
Although Flash is slowly being phased out, Java is still kicking around, but links in neither of these will help your SEO. It is true that users will still be able to click on them, but search engine spiders have no way of discovering them, therefore will not be following those links to index those pages or transfer link juice to them.
Having a search box on your site is a great way to help users find what they are looking for without having to hunt for the link, especially if one doesn’t exist. Unfortunately, search engine spiders do not enter queries in the search boxes and therefore cannot link through any of the results like users can.
It can be very tempting to just include as many links as possible on any given page to cover all bases. Unfortunately, search engines are known to stop following links once they pass a certain number of them on a page. This number is not static, but it is believed to be between 150 and up to 250 links on a page.
Javascript is a great tool for maximizing the functionality of your web pages, but if you are generating internal links with it, there is a chance that they will not be indexed by visiting search engine spiders. Basic HTML links are preferable.
If you have blocked a page to spiders in the robots.txt file, no matter how well linked it is, search engine spiders are meant to obey the file and the vast majority will not visit these pages.
Internal links in frames and iframes are not always useless for your SEO, but getting the structure and organization right for the search engines requires a pretty solid technical understanding, so it is best to avoid these if you are a beginner.
Our locations:
Los Angeles, Torrance, Carlsbad, Santa Rosa, Modesto, Pomona, Seal Beach, Fremont, Midway City, Placentia, Escondido, Laguna Woods, Oxnard, Stockton, Sunnyvale, Ladera Ranch, Rancho Cucamonga, Roseville, Salinas, Stanton, Oceanside, Laguna Niguel, Mission Viejo, Chula Vista, Lake Forest, Moreno Valley, Hayward, San Clemente, Los Alamitos, San Bernardino, Yorba Linda, Orange, Fontana, Norwalk, Studio City, Mission Hills, Santa Clarita, Manhattan Beach, Marina Del Rey, Garden Grove, Newhall, Santa Monica, North Hollywood, Corona Del Mar, Cypress, Dana Point, Costa Mesa, Fountain Valley, Fullerton, Foothill Ranch, La Habra, La Palma, West Hollywood, Buena Park, Whittier, La Crescenta Montrose, Lancaster, Lynwood, Capistrano Beach, Inglewood, Northridge, Brea, La Mirada, Baldwin Park, Granada Hills, Arcadia, Artesia, Altadena, Huntington Park, Avalon, Hawthorne, Glendora, Encino, Acton, Alhambra, Azusa, Bell Gardens, Calabasas, Bellflower, Covina, Canoga Park, Culver City, Downey, El Segundo, Hermosa Beach, Compton, Beverly Hills, Agoura Hills, Chatsworth, Burbank, Canyon Country, Claremont, Oakland, Palmdale, Sacramento, Malibu, Glendale, Woodland Hills, Fresno, Long Beach, Berkeley, Orange County, San Jose, Laguna Hills, Santa Barbara, Anaheim, San Diego, Laguna Beach, Pasadena, Newport Beach, Temecula, Bakersfield, San Francisco, Santa Ana, Huntington Beach, Irvine, Redding
Iowa, Arizona, Illinois, District Of Columbia, Idaho, Arkansas, California, Colorado, Connecticut, Hawaii, Georgia, Alabama, Near Me, Alaska, Indiana, Florida, Kansas, Wisconsin, Mississippi, New Hampshire, Massachusetts, South Dakota, Washington, Texas, Tennessee, Rhode Island, Utah, Oregon, Pennsylvania, South Carolina, New York, North Carolina, North Dakota, Minnesota, Missouri, Michigan, Louisiana, New Jersey, Maryland, Nevada, Nebraska, Kentucky, Oklahoma, Ohio, Montana, New Mexico, Dallas, Virginia, Chandler, Boston, Colordao Springs, Amarillo, Chesapeake, Chula Vista, Albuquerque, Boise, Corpus Christi, Cincinnati, Chicago, Atlanta, Cleveland, Anaheim, Aurora, Baton Rouge, Austin, Overland Park, Charlotte, Bakersfield, Cape Coral, Buffalo, Arlington TX, Anchorage, Baltimore, Provo, Salinas, Peoria, Pembroke Pines, Santa Clara, Peoria, Rancho Cucamonga, Pomona, Pasadena, Roseville, Oxnard, Denver, Florida Palm Bay, Palmdale, Rio Rancho, Salem, Sandy Springs, Rockford, Round Rock, Pasadena, Rochester, Richardson, Pueblo, Providence, Pompano Beach, Pearland, Paterson, Santa Rosa, Savannah, Shreveport, Simi Valley, Santa Maria, Sunnyvale, Sterling Heights, Springfield, St George, Syracuse, Springfield, Springfield, West Jordan, Surprise, Tyler, Ventura, Tallahassee, Waterbury, Spokane Valley, Sparks, Thousand Oaks, Tempe, Victorville, Vancouver, Thornton, Visalia, Warren, West Palm Beach, Temecula, West Valley City, Topeka, Waco, Torrance, Vallejo, Stamford, Chattanooga, Charleston, Clarksville, CEDAR Rapids, Clearwater, Broken Arrow, Augusta, Abilene, Bellevue, Carlsbad, Wilmington, Cary, Aurora, Arvada, Carrollton, Westminster, Bend, Beaumont, Allen, Bridgeport, Cambridge, Birmingham, Athens, Antioch, Buckeye, Brownsville, Ann Arbor, Berkeley, Billings, Allentown, Akron, El Paso, Columbia, Downey, Everett, Elizabeth, Eugene, Edinburg, Evansville, College Station, Columbia, Concord, Clovis, Denton, Dayton, Detroit, Des Moines, Costa Mesa, Concord, Corona, Coral Springs, Fontana, Fayetteville, Fairfield, Fargo, Dearborn, Durham, Elgin, Escondido, Elk Grove, Fort Collins, Fort Worth, Fort Wayne, Fort Myers, Fort Lauderdale, Fremont, Hillsboro, Huntsville, Fullerton, Garden Grove, Gilbert, Gresham, Frisco, Hayward, Garland, Hollywood, Hampton, Independence, Greeley, Honolulu, GREEN Bay, Henderson, Goodyear, Huntington Beach, High Point, Grand Prairie, Glendale, Glendale, Greensboro, Hartford, Hialeah, Gainesville, Grand Rapids, Fresno, Houston, Indianapolis, Lakeland, Long Beach, Lubbock, Jacksonville, Knoxville, Lincoln, Lansing, Las Cruces, Lafayette, Louisville, League City, Lancaster, Jersey City, Irvine, Kansas City, Los Angeles, Kansas City, Lexington, Lakewood, Kent, Joliet, Killeen, Laredo, Lowell, Irving, Madison, Little Rock, Lewisville, Las Vegas, Manchester, New York City, Murrieta, Montgomery, Milwaukee, Miami, Mesa, Midland, Menifee, Mckinney, Modesto, Moreno Valley, Newport News, New Braunfels, Minneapolis, Naperville, Newark, Norfolk, New Haven, Nampa, Nashville, Miramar, Mobile, Mcallen, Mesquite, New Orleans, Miami Gardens, Meridian, Memphis, Murfreesboro, Orange, Omaha, Oklahoma City, Oceanside, Oakland, Norman, North Charleston, Ontario, Olathe, Odessa, Sioux Falls, St. Petersburg, Sacramento, Scottsdale, Stockton, Pittsburgh, San Bernardino, St Louis, Plano, Riverside, Spokane, Toledo, St Paul, Port St Lucie, Seattle, Santa Clarita, Salt Lake City, San Antonio, San Jose, Santa Ana, Tacoma, Tampa, Richmond, Reno, San Diego, Raleigh, Portland, Philadelphia, Phoenix, Orlando, San Francisco, Alexandria, Worcester, Wichita, Richmond, Tulsa, Columbus, Virginia Beach, Winston Salem, Tucson, Rochester, Washington Dc, Yonkers, Columbus, eCommerce SEO, Shopify SEO, Small Business SEO, HVAC SEO, Wordpress SEO, Attorney SEO, Doctors SEO, Woocommerce SEO, Photographers SEO, Carpet Cleaning SEO, Travel SEO, Plastic Surgeons SEO, Dental SEO, Plumber SEO, SaaS SEO, Roofers SEO, Enterprise SEO, Chiropractors SEO, Buy backlinks,
Arizona, Phoenix, Tucson, Mesa, Chandler, Gilbert, Apache junction, Avondale, Buckeye, Bullhead city, Casa Grande, El Mirage, Flagstaff, Florence, Fountain Hills, Glendale AZ, Goodyear, Kingman, Lake Havasu City, Marana, Maricopa, Oro Valley, Peoria, Prescott, Prescott Valley, Queen Creek, Sahuarita, San Luis, Scottsdale, Sierra Vista, Surprise, Tempe, Yuma,
Baltimore, Aspen Hill, Annapolis, Bel Air South, Bethesda, Bowie, Catonsville, Chillum, Clinton, Columbia, Dundalk, Ellicott City, Essex, Frederick, Gaithersburg, Germantown, Glen Burnie, Hagerstown, North Bethesda, Odenton, Olney, Potomac, Rockville, Severn, Severna Park, Silver Spring, Towson, Waldorf, Wheaton,
Pleasant, Charleston, Sumter, Charleston, Summerville, Beach, Island, Spartanburg, Bluffton, Columbia, Hill, Creek, Greer, Florence, Greenville,
Charlotte, Raleigh, Apex, Asheville, Burlington, Cary, Chapel Hill, Concord, Durham, Fayetteville, Fuquay-Varina, Gastonia, Greensboro, Greenville, Hickory, High Point, Holly Springs, Huntersville, Indian Trail, Jacksonville, Kannapolis, Mooresville, Rocky Mount, Wake Forest, Wilmington, Wilson, Winston-Salem,
Orland Park, Joliet, Hoffman Estates, Downers Grove, Oak Park, Bloomington, Chicago, Des Plaines, Bolingbrook, Evanston, Champaign, Palatine, Naperville, Peoria, Aurora, Berwyn, Mount Prospect, Arlington Heights, Elgin, Cicero, Oak Lawn, Decatur, Schaumburg, Wheaton, Skokie, Tinley Park, Waukegan, Rockford, Springfield,
Columbus OH, Cleveland, Cincinnati, Akron, Grove City, Lancaster, Toledo, Dayton, Parma, Canton, Lorain, Hamilton, Youngstown, Springfield, Kettering, Elyria, Middletown, Newark, Cuyahoga Falls, Lakewood, Dublin, Euclid, Mansfield, Mentor, Beavercreek, Strongsville, Fairfield, Cleveland Heights, Delaware, Huber Heights, Reynoldsburg, Findlay,
Connecticut, Bridgeport, Bristol, Danbury, East Hartford, Enfield, Fairfield, Glastonbury, Greenwich, Groton, Hamden, Hartford, Manchester, Mansfield, Meriden, Middletown, Milford, Naugatuck, New Britain, New Haven, Newington, Norwalk, Norwich, Shelton, Southington, Stamford, Stratford, Torrington, Trumbull, Vernon, Wallingford, Waterbury, West Hartford, West Haven, Windsor,
Denver, Arvada, Aurora, Boulder, Brighton, Broomfield, Castle Rock, Centennial, Colorado Springs, Clifton, Columbine, Commerce City, Dakota Ridge, Englewood, Erie, Evans, Fort Collins, Fountain, Four Square Mile, Golden, Grand Junction, Greeley, Highlands Ranch, Ken Caryl, Lafayette, Lakewood, Littleton, Longmont, Louisville, Loveland, Montrose, Northglenn, Parker, Pueblo, Pueblo West, Security Widefield, Thornton, Westminster, Wheat Ridge, Windsor,
Detroit, Ann Arbor, Battle Creek, Canton, Clinton, Dearborn Heights, Dearborn, Farmington Hills, Flint, Georgetown, Grand Rapids, Kalamazoo, Kentwood, Lansing, Livonia, Macomb, Novi, Pontiac, Rochester Hills, Royal Oak, Shelby, Southfield, St. Clair Shores, Sterling Heights, Taylor, Troy, Warren, Waterford, West Bloomfield, Westland, Wyoming, Ypsilanti,
Florida, Alafaya, Boca Raton, North Port, Miramar, Miami Gardens, Miami Beach, Lauderhill, Clearwater, Cape Coral, Lakeland, Largo, Lehigh Acres, Boynton Beach, Brandon, Kissimmee, Deltona, Daytona Beach, Doral, Fort Lauderdale, Davie, Kendall, Melbourne, Deerfield Beach, Fort Myers, Coral Springs, Homestead, Gainesville, Hollywood, Delray Beach, Jupiter, Hialeah, Jacksonville, Port Orange, The Hammocks, Palm Bay, Tamarac, Sunrise, Spring Hill, Port Charlotte, Palm Coast, Wellington, Palm Harbor, St Cloud, Pembroke Pines, Riverview, Miami, The Villages, Town N Country, Weston, St Petersburg, Plantation City, Tampa, Pine Hills, Ocala, Tallahassee, West Palm Beach, Orlando, Port St Lucie, Poinciana, Pompano Beach
Sun Valley, Paradise, Carson City, Henderson, North Las Vegas, Winchester, Pahrump, Nevada, Mesquite, Whitney, Sparks, Elko, Summerlin South, Sunrise Manor, Fernley, Reno, Las Vegas, Spring Valley, Enterprise
Bethany, Aloha, Oregon, Ashland, Albany, Gresham, Grove, Altamont, Corvallis, Pass, Wilsonville, Bend, Milwaukie, Mcminnville, Keizer, Eugene, Linn, Springfield, Redmond, Portland, Salem, Pendleton, Beaverton, Oswego, Tigard, Medford, Falls, City, Roseburg, Hillsboro, Tualatin, Woodburn
Burien, Bremerton, Seattle, Bothell, Bellevue, Auburn, Bellingham, Vancouver, Shoreline, Spokane Valley, South Hill, Sammamish, Renton, Redmond, Pasco, Kirkland, Lacey, Kent, Kennewick, Spokane, Olympia, Marysville, Everett, Yakima, Richland, Federal Way, Lakewood, Tacoma
Leesburg, Dale City, Hampton, Danville, Norfolk, Burke, Annandale, Virginia Beach, Chesapeake, Fair Oaks, Ashburn, Charlottesville, Harrisonburg, Alexandria, Centreville, Blacksburg, Lake Ridge, Arlington, Woodbridge, Reston, Suffolk, Lynchburg, Portsmouth, Sterling, Newport News, Oakton, Mclean, Richmond, Manassas, Springfield, Mechanicsville, Linton Hall, Petersburg, Roanoke
Leavenworth, Hutchinson, Wichita, Lawrence, Kansas City, Topeka, Shawnee, Salina, Overland Park, Manhattan, Olathe, Leawood, Lenexa
Carmel, Fishers, Elkhart, Anderson, Bloomington, Indianapolis, Columbus, Fort Wayne, Evansville, Gary, Lawrence, Greenwood, South Bend, Terre Haute, Kokomo, Muncie, West Lafayette, Hammond, Mishawaka, Jeffersonville, Portage, Noblesville, Lafayette, Westfield
New York, Valley Stream, Penfield, Union, Bethlehem, Yorktown, Babylon, Guilderland, Oyster Bay, Brighton, Clifton Park, Carmel, Haverstraw, Brookhaven, Webster, West Seneca, Yonkers, Lancaster, Amherst, Greenburgh, Mount Pleasant, Tonawanda, Cortlandt, Poughkeepsie, Hamburg, Riverhead, White Plains, Troy, Syracuse, Perinton, Niagara Falls, Irondequoit, New Rochelle, Southampton, Ramapo, Eastchester, Freeport, Ossining, Long Beach NY, Binghamton, Utica, Henrietta, Smithtown, Schenectady, Clay, Rochester, Rye, Clarkstown, Colonie, Mount Vernon, Albany, Hempstead, Islip, Orangetown, Greece, North Hempstead, Buffalo, Huntington, Cheektowaga,
Texas, Amarillo, Odessa, Mesquite, Tyler, Mckinney, Corpus Christi, Waco, El Paso, Lewisville, Wichita Falls, Richardson, Killeen, Arlington, Round Rock, Grand Prairie, Lubbock, Plano, Midland, Irving, Pasadena, Pearland, Mcallen, The Woodlands, Sugar Land, San Angelo, San Antonio, New Braunfels, Longview, Garland, Allen, Brownsville, Edinburg, Flower Mound, Atascocita, Carrollton, League City, Frisco, Abilene, Pharr, Bryan, Conroe, Fort Worth, College Station, Laredo, Dallas, Cedar Park, Denton, Beaumont, Austin, Houston, Mission
Ofallon, University City, Kansas City, Independence, St Charles, Chesterfield, Cape Girardeau, Blue Springs, Ballwin, Florissant, Joplin, Wildwood, St Joseph, Columbia, St Peters, St Louis, Jefferson City, Liberty, Oakville, Wentzville, Lees Summit, Springfield
Columbia, Clarksville, Lebanon, Bartlett, Collierville, Cleveland, Knoxville, Johnson City, Jackson, Gallatin, Hendersonville, Chattanooga, Brentwood, Nashville, Kingsport, Franklin, Spring Hill, Mt Juliet, Smyrna, Memphis, Murfreesboro
Brick, Newark NJ, Berkeley, Bayonne, Bloomfield, Middletown, Marlboro, Lakewood, Jersey City, Hillsborough, Gloucester, Hoboken, Franklin Township, Evesham, East Orange, Clifton, Camden, Cherry Hill, Monroe Township, Manchester, Bridgewater, Egg Harbor, Jackson, Mount Laurel, East Brunswick, Hackensack, Elizabeth, Linden, Edison, Irvington, Manalapan, Howell, Hamilton Township, Wayne, Plainfield, North Bergen, Piscataway, Toms River, Vineland, Union City, Teaneck, Washington Township, North Brunswick, Perth Amboy, Old Bridge, New Brunswick, West New York, Trenton, Parsippany Troy Hills, Newark, West Orange, Union Township, South Brunswick, Woodbridge, Sayreville, Passaic, Paterson,
Hempfield Township, Erie, Harrisburg, Bethlehem, Bristol Township, Bensalem, Altoona, Lancaster, Allentown, Philadelphia, Abington, Haverford, Reading, York, Wilkes Barre, Upper Darby, Penn Hills, Scranton, Lower Merion Township, Millcreek Township, Lower Paxton Township, Manheim Township, Middletown Township, State College, Pittsburgh,
Hot Springs, Bella Vista, Conway, Fort Smith, Little Rock, North Little Rock, Jonesboro, Rogers, Springdale, Benton, Pine Bluff, Bentonville, Sherwood, Fayetteville,
Rexburg, Eagle, Lewiston, Nampa, Pocatello, Idaho Falls, Caldwell, Coeur Dalene, Post Falls, Meridian, Boise, Twin Falls
Cambridge, Arlington, Chicopee, Amherst Town, Boston, Brookline, Brockton, Billerica, Beverly, Barnstable Town, Attleboro, New Bedford, Lowell, Everett, Newton, Malden, Lynn, Peabody, Fall River, Fitchburg, Medford, Leominster, Lawrence, Methuen Town, Revere, Taunton, Quincy, Framingham, Waltham, Salem, Haverhill, Plymouth, Pittsfield, Somerville, Westfield, Springfield, Marlborough, Woburn, Worcester, Weymouth
Green Bay, Milwaukee, Menomonee Falls, Oshkosh, Kenosha, Janesville, Madison, Waukesha, Eau Claire, Greenfield, La Crosse, Brookfield, Wausau, Appleton, Sheboygan, New Berlin, Wauwatosa, Fond Du Lac, Racine, West Allis
Eagan, Duluth, Cottage Grove, Burnsville, Coon Rapids, Brooklyn Park, Apple Valley, Blaine, Bloomington, Minneapolis, Shakopee, Edina, Lakeville, Maplewood, Plymouth, Rochester, Mankato, Maple Grove, Eden Prairie, Minnetonka, Moorhead, St Cloud, Woodbury, St Louis Park, St Paul
New Orleans, Alexandria, Kenner, Houma, Lafayette, Baton Rouge, Bossier City, Lake Charles, Marrero, Monroe, Prairieville, Shreveport, Metairie
Oklahoma City, Borken City, Jenks, Lawton, Enid, Borken Arrow, Bixby, Edmond, Ardmore, Bartlesville, Duncan, Borken City, Owasso, Norman, Muskogee, Moore, Shawnee, Yukon, Tulsa, Stillwater
Cranston, Newport, Pawtucket, Cumberland, North Providence, South Kingstown, Rhode Island, North Kingstown, East Providence, Johnston, Coventry, Providence, Warwick, West Warwick, Woonsocket
Draper, Salt Lake City, West Valley City, Bountiful, Ogden, Sandy, Riverton, South Jordan, St George, Orem, Saratoga Springs, Spanish Fork, Lehi, Herriman, Millcreek, Eagle Mountain, Murray, Taylorsville, Logan, West Jordan, Provo, Layton